Each year on the last Monday in May, Americans take a moment to pause—not for a sale or a cookout, but to remember. Memorial Day is about honoring the brave men and women who gave everything in defense of this country.
A Tradition Born in Sacrifice
Memorial Day began in the wake of the Civil War—our nation’s deadliest conflict. Originally called Decoration Day, it was a time when communities gathered to place flowers and flags on the graves of fallen soldiers. Over time, as America endured new wars and generations of servicemembers stepped forward, the meaning of the day expanded. In 1971, Memorial Day became a federal holiday, a solemn reminder that freedom is never free.
Today, we still gather. We still decorate graves. And for many, the pain is still fresh. The empty seat at the table. The folded flag on the mantel. The name etched in stone.
At Mountain Ready, we don’t take that lightly.
Why It Matters to Us
We’re a veteran-owned, family-run business, and Memorial Day runs deep in our DNA. It’s a day we remember our brothers and sisters who never made it home—and a day we renew our commitment to live lives that honor their sacrifice.
That’s why we do what we do. Helping others prepare isn’t just about gear—it’s about resilience. It’s about protecting those we love and standing ready, no matter what comes. It’s about building the kind of strength that serves, defends, and endures.
The Call to Remember
This Memorial Day, we encourage you to do three things:
- Honor the fallen. Visit a grave. Fly a flag. Tell a story.
- Support the living. Reach out to a veteran or military family in your community.
- Stay prepared. Readiness is a form of respect—both for those who’ve gone before and those who rely on us now.
At 3:00 p.m. local time, Americans across the country will observe the National Moment of Remembrance. Wherever you are, we hope you’ll join us in a minute of silence.
Not just to remember the dead—but to live more fully in their honor.
Final Words
To the fallen: we remember you.
To the living: we thank you.
To the next generation: may we live in a way that honors them both.
From all of us at Mountain Ready,
Stay safe. Stay strong. Stay prepared.